Posted on April 3, 2011 - by ChuckFinder

Cuban missive: crisis or merely a-Twitter?

Former Mt. Lebanon resident, Isaly’s employee and Pittsburgh Press strike-newspaper entrepeneur Mark Cuban — now how often does he get an introduction like that? — blogged about the media Sunday.

It wasn’t a rant, but rather a reasoned social-media question posed by a man who, despite trying in his youth to sell Cleveland Plain Dealers in Pittsburgh amid a local newspaper strike, is a pretty smart fella about the media. After all, that is how he made his billions.

Cuban’s point in his “Blog Maverick:” ESPN.com is lagging in the Twitter race to attract followers and, ergo, drive readers to its sites.

Long before Hines Ward was on "Dancing With the Stars," Kym Johnson danced with Mark Cuban

The underlying theme: Modern man, and woman, doesn’t live by Worldwide Leader credibility alone. Nowadays, they prefer cleverness, a cult of social-media celebrity and a simple link to shepherd the following masses.